YouTube is, without a doubt, the most widely used medium for advertising products and services on YouTube channels. With the number of channels on the platform growing and nearly 500 hours of new content added daily, “good content” can be a crucial factor in making your channel stand out.
In this article, we will walk you through ways to promote your YouTube videos organically. Try these below-listed strategies to increase YouTube views, brand awareness, and your subscriber base.
Top Strategies For YouTube Video Promotion
Most of the strategies involve organic YouTube promotion that content creators can quickly adopt as a part of their YouTube promotion services. So, without further ado, let us begin:
- Keyword Research
To increase and obtain organic YouTube views, creators must first target the correct keywords and the right audience. Many free tools are available on the internet, like KeywordTool.io and WordStream, to generate keywords. This will help you optimize your videos as per the trending keywords.
- Promote On Quora
One of the most effective strategies for channel promotion is using platforms like Quora and Reddit to attract an audience and increase brand awareness. All you have to do is write the video description that covers what the video is about and post it on the community forum. Then, use these websites to promote your YouTube channel.
- Create Engaging Sequel Videos
Create a series of videos in parts and upload them weekly so the audience can better understand your posting schedule for your channel. YouTube video promotion becomes easy with this strategy as viewers wait for continuation videos as it generates curiosity and interest.
- Use In House Promotional Tools
Most of the time, content creators miss out on taking advantage of the built-in YouTube promotional free tools the platform offers. A real YouTube promotion is when creators craft and design the following on the platform:
- Curate eye-catching thumbnails
- Use end screens
- Use video cards
- Watermarks
- Relevant tags
- Collaborate With Other Influencers
While you can choose to buy YouTube views and make things very straightforward for yourself, you can also try this old-school method that works really well. One of the best techniques to attract views and subscribers is cross-promotion on another YouTuber’s channel. Inviting other esteemed guests and renowned names in the industry can provide a fresh perspective to the channel.
- Upload Long Format Videos
YouTube generally pushes videos that are long-form content. So, try uploading videos with increased view duration—for example, sit-down videos, answering audience questions, or a chatty video to boost YouTube views.
- Create Playlists
Curating separate playlists helps to increase the channel’s visibility and traffic. It can persuade your audience to consume content back to back in a single sitting. Video compilations can be addictive.
- Channel Trailer
YouTube promo videos and channel trailers can be an excellent way to promote a channel for free. In addition, it can engage viewers and help them turn into subscribers.
- Promote YouTube Channel On Other Platforms
The audience on every platform is different. For example, the viewers on Facebook and Instagram might be different. Therefore, cross-promoting the channel on other social media platforms will help spread awareness and drive traffic to the video from other platforms.
- Re-optimize Old Videos
Repurpose older videos in the form of YouTube shorts and Instagram reels. This will give life to your old videos and create new content for other platforms and channels.
Conclusion
These are some of the most effective tips that you can use to promote your YouTube channel organically. Follow the strategies above for YouTube video promotion and expand your exposure and viewership on the platform.